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UKIC
Esports Finals
The UKIC CS:GO Finals used Dataworks to integrate biometric data into the live production of the esports tournament. Heart rate visuals bridged the virtual and physical worlds, sparking excitement among commentators and fans.
Converging worlds
Dataworks seamlessly connected the intensity of CS:GO with real player data, creating a unique storytelling experience. When players were eliminated in-game, their heart rate dropped to zero on the secondscreen, leaving only the surviving players’ data visible. This visceral connection heightened high-stakes moments, blending gameplay with the human element to bring the action to life.
Competitive conditions
Elite CS:GO players showcased the physical demands of competition, with heart rates exceeding 70 percent of their maximum during key moments. Dataworks revealed the human side of esports, demonstrating that players face physical pressures comparable to traditional athletes. These insights became the foundation for crafting and conveying powerful narratives around the gameplay.
Moments that matter
Heart rate data insights were transformed into moments fans could feel. Visuals amplified the tension of pivotal plays as they happened, with realtime updates available to the production team for every player. On stream, fans reacted immediately, sharing their thoughts and excitement in the Twitch chat, further enhancing the engagement and energy of the broadcast.
Expanding possibilities
Both traditional sports and esports are evolving, embracing interactivity, data-driven storytelling, and immersive fan experiences. As they develop along parallel paths, the opportunity to integrate virtual and real-world elements is opening up new ways to captivate audiences. Dataworks is driving this progression, delivering innovative solutions that shape the future of engagement.
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